Modernize Sixlets®

The Challenge

Sixlets® is a nostalgic brand that relies heavily on consumers’ positive childhood memories to evoke purchase.

Revelry was asked to help modernize Sixlets® into an everyday brand while building on its heritage.

The Solution

Revelry redesigned the nostalgic Sixlet® logo, maintaining the heritage of the logo. We also recreated the Sixlet® caterpillar as a 3D character, modernizing the look.